Posted by: jonnyparis | April 30, 2008

Lynx tv advert competition

I was watching MTV yesterday, and came across an ad for a competition for the brand Lynx. After watching the commercial, I was intrigued by the competition, and visited the Lynx website to see what it was all about.

www.lynxeffect.com/lynx3/

Video above is advert from campaign (not original one i saw on MTV)

I am hoping to participate in the contest, and would like to collaborate with two friends of mine, who are studying film, for this project. I think it is important to enter such competition, for a multidue of reasons – it will be a good experience, both for practice working within a team, and for developing my own skills. Most importantly, it is good for my portfolio. The competition offers prizes for the best entries, so hopfully our video will be included among the winners, but the prize is not as important as the other factors I have mentioned.

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